Anthony is CINCO’s creative genius when it comes to the technological development of sponsorship activation. As a key player in some of CINCO’s biggest sponsorship and consumers experience programs to date, he’s been an undeniable asset to both the team’s creative thinking process as well as on-site execution. As director of innovation, Anthony has partnered with the elite of technology for international sponsorship activations to bring CINCO’s many projects to life. Under his watchful eye, some of these projects have gone to be recognized by the industry. In fact, CINCO was awarded Sponsorship of the Year (Festival Category) and the Gold Award in Sponsorship (Best in Show) at the Sponsorship Marketing Awards (SMCC) for their work with Ford of Canada. Anthony’s strengths lie in the management of complex projects and programs, the development of digital and social media programs, digital strategy and design as well as development.
CINCO recently made important partnerships in China, US and Japan with major companies for the use of the CincoLab in the creation of Sponsorship Activations and Consumer Experiences in these regions and was recognize by Wired Magazine.